Author name: Alicia Jessop

Founder of Ruling Sports

Karl-Anthony Towns Knicks Championship leadership healing

Healing, Leadership And The City That Never Sleeps: Karl-Anthony Towns On The Knicks’ NBA Championship

48 hours after the New York Knicks won the team’s first championship in 53 years, a father quietly sat amidst a bustling celebration for his son inside of the Times Square Raising Cane’s location. During his playing days, Karl-Anthony Towns Sr. was a powerful rebounder, securing Monmouth University’s single-season rebound record in the 1984-85 season. […]

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Chantell Preston is the LOVB investor hoping to "change the narrative" around women's wealth

Meet The LOVB Investor Hoping to “Change The Narrative” Around Women’s Wealth

For over two decades Chantell Preston has transformed healthcare by founding and leading companies through regulatory challenges and strategic shifts. Now, the recent League One Volleyball (“LOVB”) investor is hoping to “change the narrative” around women’s wealth. Before co-founding Atlantic Health Group, a developer and manager of healthcare facilities; Mentis Neuro Rehabilitation, a cognitive and

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Bob Iger Willow Bay sports team investment

The Factors Driving Rising Sports Team Valuations

Sports teams are an increasingly attractive asset class for investors. Historic sales, like Mark Walter’s $10 billion purchase of the Los Angeles Lakers, Chelsea F.C.’s $5.3 billion sale, and Angel City F.C.’s $250 million transaction have emphasized the factors driving rising sports team valuations. At the 2026 Milken Institute Global Conference, leading sports investors and

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The Keys to Success for Athlete-Owned Production Companies

The Keys To Success For Athlete-Owned Production Companies

In the last decade athletes have increasingly launched production companies to control the narrative surrounding them and tap into a growing asset class. Reflecting on these endeavors, what are the keys to success for athlete-owned production companies? Derek Jeter’s 2014 founding of The Players’ Tribune shifted the balance of power in sports journalism. Prior to

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The Pro Cheer League will launch in 2026 with four teams.

First Professional Cheerleading League Set To Launch in 2026

The world’s best cheerleaders have a new reason to cheer! The first professional cheerleading league is set to launch in 2026. Presented by Varsity Spirit, the Pro Cheer League will feature 30-person teams based in Atlanta, Dallas, Miami and San Diego facing off in five events across the United States. The league’s announcement comes amidst

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Pendleton Whisky brand authenticity

For Pendleton Whisky, Heritage And Innovation Create Brand Authenticity

Authenticity is an attribute Millennials and Gen Z alike expect from brands they purchase from. How, then, does a whiskey brand founded in 2003 authentically connect to the 115 year old rodeo that inspired its creation? For Pendleton Whisky, heritage and innovation create brand authenticity. Founded in 1910, the Pendleton Round-Up was founded to highlight

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To celebrate its 50th anniversary, ORLY has become the first official nail partner of the LA Sparks.

ORLY Becomes The LA Sparks’ First-Ever Nail Partner

Celebrating its 50th anniversary, nail brand ORLY has become the LA Sparks’ first-ever nail partner. Through the three-year deal, ORLY and the Sparks will debut custom player nail looks and exclusive behind-the-scenes content. In an exciting twist, the partners will launch the “ORLY Nail Check” cam during Sparks games. Fans can also get their hands

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La Crema’s WNBA Partnership Creates New Opportunities For Fans, Athletes

Becoming the league’s first official wine partner in 2024, La Crema‘s WNBA partnership is creating new opportunities for WNBA fans and athletes. Utilizing its history as a woman-led brand, La Crema is not only investing meaningfully in activating the sponsorship, but identifying opportunities for WNBA athletes beyond the game. Founded in Sonoma County in 1979,

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Sam Reinhart unpacks his and the Florida Panthers' mindset strategies.

Sam Reinhart Unpacks The Mindset Behind His And The Florida Panthers’ Success

Scoring four goals in Game 6 of the 2025 Stanley Cup to secure the team’s second-straight championship, Sam Reinhart is unpacking the mindset behind his and the Florida Panthers’ success. Traded by the Buffalo Sabres to Florida in 2021, Reinhart has been a key component to the Panthers’ back-to-back championships. In 2024 he scored the

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