The halftime presentation during the 2018 FCS National Championship game will take fans back to an old football rivalry, as Pro Football Hall of Fame Finalist and former FCS and NFL player, Terrell Owens, takes on former defensive competitor, Cortland Finnegan. This time, though, the two retired football players will not battle against each other on offense and defense, but rather, in an obstacle course on the … Continue reading Pizza Hut Brings Together Former NCAA Foes For Latest Iteration of NCAA Partnership Activation
Former PGA of America CEO, Joe Steranka, is celebrating his 39th year in the sport industry, but only looking forward. With career stops any sport enthusiast would envy, from the Cleveland Cavaliers to premier sport management agency, ProServ, and leading the helm of professional golf in America for 25-years, Steranka has amassed a deeper understanding of what moves the sport industry than most. In the … Continue reading Former PGA CEO Explains Why Digital Media Is At The Center Of Golf’s Future
By Arthur Puu Team USA wrestler Kyle Snyder and swimmer Katie Ledecky took home high honors as the U.S. Olympic Committee’s Olympic Male and Female Athletes of the Year at the Team USA Awards presented by Dow on Wednesday, Nov. 29. The awards ceremony took place at Royce Hall on the campus of UCLA. Ledecky, the 20-year- old Maryland native, is a five-time Olympic swimming gold … Continue reading Kyle Snyder, Katie Ledecky named USOC Olympic Male and Female Athlete of the Year
Ahead of the FEI World Cup Dressage Final in Omaha, NE, the FEI and SAP SE announced a partnership making SAP the Official Analytics Sponsor of the FEI World Cup Dressage series. Under the new partnership, SAP will help the FEI move its fan engagement strategy forward by bringing equestrian audiences closer to the sport’s action. The first fan engagement platform launched under the partnership is … Continue reading SAP Brings Fan Engagement Technology To Equestrian As The Official Analytics Sponsor of the FEI World Cup Dressage Series
By Catie Staszak Charlie Jacobs rode through the in-gate and onto the expansive grass jumping field at the Palm Beach Masters and blocked out the dozens of items spinning around in his mind. Aboard his 11-year-old Dutch Sport Horse mare, Cassinja S, he was about to tackle a challenging course of five-foot tall fences and had an important task ahead: to qualify for the $216,000 … Continue reading The Partnership That Led to One of the Most Unique Show Jumping Competitions in South Florida
A Portland-based band called “The Slants” is playing this week in a venue that seats only 400, but their message will resonate with Washington Redskins fans and fans of other sport entities with racially-charged names and logos. The venue is the Supreme Court of the United States and the band’s message involves a fight for its name. The case is an appeal from a decision … Continue reading Could A Current Supreme Court Case Impact The Redskins’ Federal Trademark Protection?
It’s no secret that NFL teams face a tough battle attracting fans out of their homes and into stadiums for games. Due to technology that has made television pictures clearer and more realistic, along with a burgeoning second screen experience, over 57-percent of sports fans say they would rather watch games at home. Teams aren’t giving up in the fight to attract fans to games. … Continue reading NFL Teams Turn To Smartphones To Improve Fans’ Experiences