Jun 19, 2015; Oakland, CA, USA; Golden State Warriors guard Stephen Curry takes a photo with his cellular phone during the Golden State Warriors 2015 championship celebration in downtown Oakland. Mandatory Credit: Cary Edmondson-USA TODAY Sports

Steph Curry’s Success Creates New Social Media Options For Athletes

Steph Curry has done the impossible over the last two NBA seasons. Public interest in Curry has reached unprecedented levels due to his helping the Warriors win the team’s first NBA Championship in 40 years, the team accumulating the most regular-season wins in NBA history and Curry being named the back-to-back NBA MVP. Now, as the team prepares for its second straight NBA Finals appearance, … Continue reading Steph Curry’s Success Creates New Social Media Options For Athletes

150813170156-04-wip-0813-large-169

Despite Support From His Team, Brady Remains The Underdog In Deflategate

Tom Brady and his legal team were backed by Brady’s football team this week when the New England Patriots filed an amicus curie (friend of the court) brief in support of Brady’s request for rehearing in the 2nd US Circuit Court of Appeals. Brady and the National Football League Players Association (NFLPA) have requested an en banc rehearing of a 2-1 decision by the 2nd … Continue reading Despite Support From His Team, Brady Remains The Underdog In Deflategate

CgV-R_5WwAAIkah

The Miami Heat’s Luol Deng Raises Funds And Awareness To Stop South Sudan’s Hunger Crisis

After the Miami Heat’s fierce Eastern Conference Semifinals battle with the Toronto Raptors, Heat forward, Luol Deng is fighting another cause off of the court. Deng, who was born in South Sudan, has spent time every off-season giving back to the country engulfed in a civil war. In previous years, Deng has returned to his hometown of Wau, South Sudan to build basketball courts, host basketball camps … Continue reading The Miami Heat’s Luol Deng Raises Funds And Awareness To Stop South Sudan’s Hunger Crisis

Q7eX6zp9_400x400

NFL Player Geoff Schwartz Uses Social Media To Build An Impactful Off-Field Brand

With the revolution of social media, celebrities are more accessible than ever before. At the same time, those who aren’t always in the limelight now have the opportunity to build his or her personal brand and that’s exactly what free agent offensive lineman Geoff Schwartz has done with his use of Twitter. He joined the social media site in 2011 when he had to sit … Continue reading NFL Player Geoff Schwartz Uses Social Media To Build An Impactful Off-Field Brand

Super Bowl 50 art is seen on Market St. on Sunday, Jan. 31 2016 in San Francisco, Calif. (Ben Liebenberg via AP)

An Inside Look At How San Francisco’s Elite Spend Super Bowl Weekend

While Levi’s Stadium only has capacity for 68,500 fans, over one million people are expected to converge on the Bay Area for Super Bowl weekend. Outside of attending the big game, I reached out to influential San Franciscans to find out what the weekend’s must-see attractions and events are outside of Levi’s Stadium. Golden State Warriors president, Rick Welts, says that when it comes to enjoying the … Continue reading An Inside Look At How San Francisco’s Elite Spend Super Bowl Weekend

2015-12-01-1448989790-6683443-MissyFranklin_White_BKGD13339

The USOC Turns To Secret Santas To Fund Team USA’s 2016 Olympic Journey

For Olympic athletes, the road to the 2016 Summer Olympic Games in Rio de Janeiro is paved with many expenses. The USOC estimates that the cost of sending a Team USA athlete to and from the games and covering their training and expenses while there will average $40,000. This dollar amount does not include the costs athletes incur training and preparing for the Olympic Games. … Continue reading The USOC Turns To Secret Santas To Fund Team USA’s 2016 Olympic Journey

image1 (1)

Seeds Sown and Expectations Set for Success at L.E.A.D.’s Annual Celebrity Baseball Clinic

“Today you are the primary celebrities out here…” That is the message that Kelli Stewart will deliver to hundreds of at-risk Atlanta Public School students anxiously awaiting in the stands early morning November 20th at Turner Field.  They will be there to participate in L.E.A.D.’s 9th Annual Celebrity Baseball Clinic.  For the past 8 years in our capacity as L.E.A.D. co-founders, Kelli and I have counted on this … Continue reading Seeds Sown and Expectations Set for Success at L.E.A.D.’s Annual Celebrity Baseball Clinic